{"id":3,"date":"2021-02-26T18:01:28","date_gmt":"2021-02-26T18:01:28","guid":{"rendered":"https:\/\/desarrollo.auladig.co\/?page_id=3"},"modified":"2025-05-02T20:09:45","modified_gmt":"2025-05-02T20:09:45","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/agenciaroco.com\/en\/privacy-policy\/","title":{"rendered":"Data Privacy Policy"},"content":{"rendered":"<p><strong>Last updated: April 2025<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. IDENTIFICATION OF THE DATA CONTROLLER<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Company name:<\/strong> AULADIG SAS<\/li>\n\n\n\n<li><strong>Trade name:<\/strong> Agencia Roco<\/li>\n\n\n\n<li><strong>Contact email:<\/strong> <a href=\"mailto:auxiliaradmin@agenciaroco.com\">auxiliaradmin@agenciaroco.com<\/a><\/li>\n\n\n\n<li><strong>Contact phone number:<\/strong> +57 319 6592501<\/li>\n\n\n\n<li><strong>Website:<\/strong> <a href=\"https:\/\/agenciaroco.com\/en\/\">https:\/\/agenciaroco.com<\/a><\/li>\n\n\n\n<li><strong>Physical address:<\/strong> Not applicable (attention 100% digital)<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">2. INFORMATION WE COLLECT<\/h3>\n\n\n\n<p>Roco Agency may collect and process the following personal data:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Name and surname<\/li>\n\n\n\n<li>Email<\/li>\n\n\n\n<li>Phone number<\/li>\n\n\n\n<li>IP address<\/li>\n\n\n\n<li>Approximate geographical location<\/li>\n\n\n\n<li>Browsing information (pages visited, time spent, clicks)<\/li>\n\n\n\n<li>Cookies and similar technologies<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>This information may be collected through contact forms, online chat, analytics tools (Google Analytics), advertising platforms (Google Ads), and Zoho CRM.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">3. PURPOSES OF DATA PROCESSING<\/h3>\n\n\n\n<p>The personal data collected is used for the following purposes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Respond to queries and requests made through the website<\/li>\n\n\n\n<li>Provide information about products and services<\/li>\n\n\n\n<li>Execute contracts and provide contracted services<\/li>\n\n\n\n<li>Send commercial or promotional communications (with prior consent)<\/li>\n\n\n\n<li>Manage business relationships through Zoho CRM<\/li>\n\n\n\n<li>Analyze browsing behavior to optimize user experience<\/li>\n\n\n\n<li>Ensure website security and prevent misuse<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">4. LEGAL BASIS FOR DATA PROCESSING<\/h3>\n\n\n\n<p>In accordance with Law 1581 of 2012 and the GDPR (where applicable), Agencia Roco bases its data processing on the following legal bases:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Consent of the owner<\/strong><\/li>\n\n\n\n<li><strong>Execution of a contract<\/strong> (clients who contract services)<\/li>\n\n\n\n<li><strong>Legitimate interest<\/strong>, such as website improvement or computer security<\/li>\n\n\n\n<li><strong>Compliance with legal obligations<\/strong>, such as billing and attention to authorities<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">5. USE OF COOKIES<\/h3>\n\n\n\n<p>The site uses its own and third-party cookies to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Analyze visitor behavior (Google Analytics)<\/li>\n\n\n\n<li>Optimize website performance<\/li>\n\n\n\n<li>Measuring the success of our advertising strategies (Google Ads)<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>Users can accept or reject the use of cookies when entering the site. They can also delete them from their browser settings.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">6. INTERNATIONAL DATA TRANSFER<\/h3>\n\n\n\n<p>Some data may be stored or processed outside of Colombia, through cloud services provided by:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Zoho Corporation<\/strong> (USA, India, Europe)<\/li>\n\n\n\n<li><strong>Google LLC<\/strong> (Google Analytics, Google Ads)<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>These transfers are carried out with adequate guarantees in accordance with international regulations and the contractual conditions established by each provider.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">7. DATA SHARING WITH THIRD PARTIES<\/h3>\n\n\n\n<p>Roco Agency does not sell, rent, or transfer personal information to third parties, except in the following cases:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Technology providers that enable our services (e.g. Zoho)<\/li>\n\n\n\n<li>Legal requirements issued by competent authorities<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">8. DATA STORAGE AND SECURITY<\/h3>\n\n\n\n<p>Personal data will be retained for the time necessary to fulfill the purposes described and in accordance with current legal obligations.<\/p>\n\n\n\n<p>Technical and administrative security measures are implemented, such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Data encryption<\/li>\n\n\n\n<li>Access control<\/li>\n\n\n\n<li>Activity monitoring<\/li>\n\n\n\n<li>Secure backups and constant updates<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">9. RIGHTS OF THE DATA HOLDER<\/h3>\n\n\n\n<p>Holders may exercise the following rights:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Access, rectification, cancellation or opposition to processing (ARCO rights)<\/li>\n\n\n\n<li>Revoke the consent granted<\/li>\n\n\n\n<li>Request the deletion of your data<\/li>\n\n\n\n<li>Be informed about the use given to your data<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>To exercise them, you must write to the following email: <a href=\"mailto:auxiliaradmin@agenciaroco.com\" data-type=\"mailto\" data-id=\"mailto:auxiliaradmin@agenciaroco.com\"><a href=\"mailto:auxiliaradmin@agenciaroco.com\">auxiliaradmin@agenciaroco.com<\/a><\/a><\/p>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">10. LINKS TO THIRD PARTY SITES<\/h3>\n\n\n\n<p>The site may contain links to third-party websites. Agencia Roco is not responsible for their content or privacy policies. It is recommended that you review them before providing personal information.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">11. CHANGES IN THE PRIVACY POLICY<\/h3>\n\n\n\n<p>Agencia Roco reserves the right to modify this Policy at any time. Any substantial changes will be announced through the website. We recommend checking this page periodically.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">12. CONTACT<\/h3>\n\n\n\n<p>For questions or requests related to your personal data, you can contact us at:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Mail: <a href=\"mailto:auxiliaradmin@agenciaroco.com\">auxiliaradmin@agenciaroco.com<\/a><\/li>\n\n\n\n<li>Telephone: +57 304 5616500 \/ +57 319 6592501<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Fecha de \u00faltima actualizaci\u00f3n: abril de 2025 1. IDENTIFICACI\u00d3N DEL RESPONSABLE DEL TRATAMIENTO 2. INFORMACI\u00d3N QUE RECOPILAMOS Agencia Roco puede recopilar y tratar los siguientes datos personales: Esta informaci\u00f3n puede recopilarse a trav\u00e9s de formularios de contacto, chat en l\u00ednea, herramientas de an\u00e1lisis (Google Analytics), plataformas de publicidad (Google Ads), y CRM Zoho. 3. FINALIDADES [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-3","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/agenciaroco.com\/en\/wp-json\/wp\/v2\/pages\/3","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agenciaroco.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/agenciaroco.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/agenciaroco.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/agenciaroco.com\/en\/wp-json\/wp\/v2\/comments?post=3"}],"version-history":[{"count":0,"href":"https:\/\/agenciaroco.com\/en\/wp-json\/wp\/v2\/pages\/3\/revisions"}],"wp:attachment":[{"href":"https:\/\/agenciaroco.com\/en\/wp-json\/wp\/v2\/media?parent=3"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}