SEO Keyword Strategy

Do you know how to position your company Online?

seo keywords

SEO Keyword Strategy

What are SEO keywords?

You surely know that the results returned by search engines clearly depend on the words that have been entered into the search engine. The terms, words or concepts will determine which results will be seen and in what order.

Thus, SEO keywords are a search instrument. These are very specific words or sets of words used in a particular context: Searching for SEO keywords, then, turns out to be a good start for the positioning of your website.

The use of keywords is a very functional and effective strategy when it comes to highlighting your online site. An SEO keyword study is the first step for your company to increase its competitiveness.

Keywords for SEO positioning

SEO Keyword Search

You can make your company appear in the first results!

Maybe you have asked yourself: “How to add Keywords to my Website?” Well, it's really easy to do it. However, you must keep in mind that, although it is easy to do it, it is not easy to achieve the desired results.

For SEO Keywords to optimize the positioning of your Online Web page, these must be specific words. It is important that the words or sets of words chosen and implemented are ideal, since the success of the SEO strategy depends on them.

These words are found through a thorough analysis, where different variables that determine the degree of functionality and efficiency are studied.

How to search for SEO Keywords?

This is one of the fundamental questions for the correct implementation of SEO strategies. Well, SEO Keywords are found through a Keyword Study or Keyword Research.

This study weighs quantitative data on relevance, monthly search volume, search intent, etc. It is important to know that there is not only one type of SEO keywords.

There are many types, designed and focused on different purposes. If you are wondering how to add keywords to my website, contact us. We take care of searching for SEO keywords for you and implementing them so that the visibility of your business increases.

Consult with a SEO specialist and Keywords.

seo keywords

Roco Agency SEO Agency

What do we focus on?

The world of Digital Marketing is crossed by a crucial concept: positioning. And not just Digital Marketing: the survival and effectiveness of all Web content depends, to a large extent, on how visible it is Online. The above is achieved with the help of the study and use of SEO keywords, these words help the Google robot to find the best content for the user who is looking for information on a topic and with this criterion it positions the pages that have the content. of better quality to offer users the best answers, therefore, it is very important to write your content and build your web pages using the keywords that will help your web page to position itself in the Google search engine. .

Therefore, our efforts are directed at improving and optimizing the positioning of your company. At ROCO Agency we have specialists in web positioning, organic SEO, SEO content writers and of course in searching for SEO keywords, our team will help you build your SEO strategy and implement it so that your website begins to position itself on Google. 

If you are still wondering, what are SEO Keywords and what is their importance in Web positioning? Below, I summarize it for you by listing its benefits. We invite you to learn more about keywords and Web positioning.

Benefits of using SEO Keywords

  • Lay the foundation for an efficient SEO strategy.
  • It allows the identification of the most searched topics or content.
  • Significantly improve the positioning of your website.
  • Generate more traffic.
  • It offers greater sales possibilities.
  • Increase the competitiveness of your company.

Why hire an agency like ROCO Agency to search for SEO keywords?

The task of searching for SEO Keywords requires very specific tools and methods. In addition, it requires the joint work of a team specialized in the subject. It's not just about finding the words: it's about knowing what to do with them.

That is why at Agencia ROCO, previously known as Auladig, this change highlights our commitment to excellence and innovation, maintaining the quality of services that characterizes us. We have a complete team: developers, programmers, analysts, content creators and designers. We are all willing to answer your questions and help you position your company online.

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Our SEO agency gives you your first Consultation completely Free. 

Frequent questions

Although the purpose of SEO keywords will always be the same (namely, increasing the visibility and organic traffic of a Web page), there are different types of keywords. Usually, they are classified into four groups: by search intention; by extension of the word; for the brand and for the agreement.

There are software specialized in searching and tracking keywords. Analysis using this type of sophisticated software offers very precise and useful results, since it analyzes many variables that play an important role in the SERPs. However, a basic but useful (and free) tool is Google Ads. Its Keyword Planner offers considerable advantages: it allows you to find the most relevant keywords in searches; organize them by time periods; create new campaigns around them; etc

Obtaining a bank of SEO keywords, with their respective statistics, is just the beginning. What follows is to evaluate the SEO keyword positioning. That is, how practical they are, what real impact they have on the visibility and traffic of a Web page. To do this, it is necessary to consider three very important aspects to evaluate keywords: competition, relevance and frequency. An analysis that keeps these three aspects in mind will purify the word bank enough to choose the keywords whose use will guarantee a better result.

There are many tools to properly identify the most appropriate keywords. Some of these tools are free, such as Google Keyword Planner, Google Trends, or Keyword Shitter. Each tool has its particularities, and offers different advantages when analyzing different variables. However, they all fulfill the same objective. It will always be a good idea to hire an SEO agency to know how to search for such keywords and build an SEO strategy around them.

Do you still have doubts about SEO Keyword positioning?

What do our customers say?

A base de 7 reseñas
Enrique Torres Torres E
Enrique Torres Torres E
Bueno el servicio y acompañamiento. Se viene desarrollando todo de acuerdo a las expectativas planteadas.
Súper servicio excelente experiencia con mi página web muy amigable 10 de 10
Gloria Cifuentes H
Gloria Cifuentes H
Quienes trabajan allí, son personas muy profesionales y con una excelente calidez. Es una empresa muy seria y competente, me encanta trabajar con ellos, porque siento que se interesan en mi negocio como lo hago yo.
MediaCares S.A.S
MediaCares S.A.S
Muy buen servicio, soporte constante, cumplidos con los tiempos, desarrollaron una One page hermosa Mil gracias!
Marcela Venegas
Marcela Venegas
Me encanto como quedo el ecommerce de mi marca, los super recomiendo
Santiago Zapata Ceballos
Santiago Zapata Ceballos
Son una empresa muy organizada y cumple con los periodos de entrega de los productos

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I am Valentina, a certified specialist in SEO Keywords in Colombia, together with my team we will design a strategy based on appropriate keywords for you.

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