Explore new tools to boost your online sales

Written by Juan Camilo Castrillón
Explore new opportunities

Industrial marketing strategies

Written by Juan Camilo Castrillón
Complete guide on how to digitize your business


In the third step of our guide, we introduce you to a variety of tools that will help you boost your online sales. These additional tools will allow you to expand your reach, optimize your presence in local search results, and adapt your marketing strategy more effectively.

Table of Contents

Below, we'll explore some of these tools and how you can use them to achieve your online sales goals.

Google Trends: We talk about a tool that gives you valuable information about popular search trends. Using Google Trends, you will be able to identify the most relevant keywords in your industry. This will allow you to adapt your content strategy and generate engaging content to attract more visitors to your website.

Project management platforms: Another useful tool for digitizing your company is project management platforms, such as Trello, Asana or ClickUp. These platforms allow you to organize and assign tasks, set deadlines, and track the progress of your projects collaboratively. By using these tools, you will be able to maintain greater control over your projects, improve communication and collaboration among your team, and increase efficiency in the execution of tasks.

Google Optimize: This tool allows you to carry out tests and experiments on your website, where you can test different versions of your page, such as changes to the design, colors or calls to action. You can then measure and compare the performance of each version to determine which works best. 

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Communication and collaboration tools: Effective communication and collaboration are key to business success. Tools like Slack, Microsoft Teams, and Google Workspace make it easy to communicate in real time, share files, and collaborate. They improve productivity and internal efficiency, allowing integrated and coordinated work. Explore these options and choose the right tool for your business.

Google Tag Manager: For detailed tracking of events and actions on your website without modifying its code, Google Tag Manager is a useful tool. With it, you can manage labels without requiring advanced technical knowledge. Tags are snippets of code that collect information about user behavior, such as link clicks or file downloads. Google Tag Manager gives you flexibility and control in tracking and measuring your online marketing actions.

Accounting and billing software: To maintain accurate control of your company's finances, use accounting and billing software such as QuickBooks, Zoho Books, or Contpaqi. These tools allow you to manage accounting, issue invoices, and track income and expenses in detail. They simplify the accounting process, reduce errors and facilitate the generation of financial reports. Choose the right software and organize your finances efficiently.

Google Data Studio: We refer to a powerful tool to visualize and analyze your online marketing data. With it, you can create personalized reports and panels using data from different sources, such as Google Analytics, Google Ads or social networks. Import your data, create interactive visualizations and monitor the performance of your campaigns. Use Google Data Studio to identify patterns and trends in your data and make informed decisions to improve your online sales strategies.

Explore these tools to boost your online sales. Evaluate your needs and select the ones that best suit your business. Use them strategically to improve your online presence, optimize your marketing efforts and increase your sales. Start exploring and take your business to the next level in the digital environment!

Are you ready to take your industrial business to the next level? 

Do not wait more! Contact us today and discover how our specialized industrial marketing services can boost your business and lead it to success. Together, we can achieve your goals and make your company stand out in the industry. We are waiting for you at Auladig!


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